The marketing technology landscape is growing faster than kudzu. Check out this Infographic.
When Scott Brinker of ChiefMartech starting tracking the technology solutions in the the marketing space in 2011, he found 150. The 2016 infographic includes 3,874 logos. Brinker tracks the technology companies in the space across six categories;
- Advertising & Promotion
- Content & Experience
- Social & Relationships
- Commerce & Sales
If you’re a small of mid-size business that is ready to look harder at putting some structure and automation into you marketing strategy, you may need about .07% of these options. Feel free to give us call if you are looking for any guidance as to which fit the work you’re trying to do.
In the interim, here’s the link to the 2016 infographics – you can download your own versions. Any guesses on how many logos will be included in the 2017 roster?