Brian Rhoads is the Manager of Intel’s Media Lab (he has a cool job). He also won Content Marketer of the Year at the 2,500 person Content Marketing World event in Cleveland, OH in 2014. Marketing World is produced by the Content Marketing Institute.

Rhoads was cross scheduled with Intel’s own event, and could not be in Cleveland for CMI’s shin dig, but the video he produced as an acceptance speech provides an awesome example of how humor engages audiences.